RULES

The following promotion is intended for viewing in the provinces and territories of Canada only and shall be construed and evaluated according to Canadian law. Do not proceed in this promotion site unless you are a legal resident of, and located in one of the provinces or territories of Canada.

Official Rules “Win a Baby Gift Pack from Leda Health” Contest ("Official Rules")

The Win a Baby Gift Pack from Leda Health Contest (the "Contest") is sponsored by Leda Health Innovations Inc. ("Leda"). Leda hereinafter will be referred to as the "Contest Sponsor". Participation in the Contest constitutes the entrant's ("you" or "your") full and unconditional agreement and acceptance of these Official Rules including the decisions of the Contest Sponsor, which are final on all matters relating to the Contest.

1. Basic Information: No purchase is necessary to enter to win. Making a purchase will not increase your odds of winning. Once entered in the Contest, you are eligible to win any of the Prizes as described below. Any questions, concerns or comments regarding the Contest can be forwarded to contestmaster@ledahealth.com or by prepaid mail sent to “Baby Gift Pack Contest, C/O Leda Health Innovations, Inc. 158 -1136 Centre Street, Thornhill, ON L4J 3M8.”

2. Contest Dates: The Contest begins at 12:01 pm Eastern Standard Time (“EST”) on November 1, 2013 (the "Contest Start Date") and ends at 11:59 pm EST on November 30, 2014 (the "Contest End Date"). The period from the Contest Start Date through to the Contest End Date is known as the "Contest Period".

3. Who Can Enter: The Contest is open to legal residents of Canada. Employees of Contest Sponsor, its affiliates and agents, contractors and immediate family members (defined as parents, children, siblings, and spouse) of each employee, together with those persons with whom such employees are domiciled,
are not eligible to enter.

4. How to Enter: There are four ways to enter:

A: Online
B: Mail-in
C: Bonus PIN Entry or
D: Invite a Friend
A: On-Line: Go to www.ledahealth.com and click on the Contest Button to enter on-line. Follow the instructions to complete the electronic entry form and your information will be entered into the Grand Prize drawings. Online Entries must be received before 11:59 pm, EST, November 15, 2014. To enter online, you must have a web browser that is compatible with Microsoft Internet Explorer 5.5x, Netscape 7.2 or AOL 8.0. Mac system requirements: Mac OS X "Jaguar" 10.2 or "Panther" 10.3, running Safari. In the event of a dispute as to who submitted an online entry, the entry will be deemed to be submitted by the "Authorized Email Account Holder" of the email address from which the entry originated. "Authorized Email Account Holder" is defined as the natural person who is assigned to an email address by an Internet access provider, on-line service provider or other organization (i.e. business, educational institution) that is responsible for assigning email addresses for the domain associated with the submitted email address. Contest Sponsor is not responsible, whether as a result of human error or otherwise, for any failure to capture or otherwise receive on-line entries.

B: Mail-in: Legibly print your complete name, address and telephone number on a standard, blank or lined, 3.5” x 5” file card and send by pre-paid mail to “Baby Gift Pack Contest, C/O Leda Health Innovations, Inc. 158 -1136 Centre Street, Thornhill, ON L4J 3M8.” Entries deemed illegible by Contest Sponsor, in its sole discretion, will be disqualified. Mail-in entries must be post-marked by September 1, 2014 and received before September 22, 2014.

C: Bonus PIN Entry: If you receive one of 500,000 product information mailing pieces from Leda Health Innovations that includes a Contest Personal Identification Number (“PIN”), you can go Online, as described in Rule 4 A above, enter your PIN where indicated and you will receive a Bonus Online Entry. Bonus Online Entries must be received before 11:59 pm, EST, September 30, 2014.

D: Invite a Friend Bonus Entry: When you go Online, you can invite up to five (5) email friends to enter the Contest. You will receive one (1) Invite a Friend Bonus Entry for every email friend who enters the contest, during the Contest Period.

5. Grand Prize Details: Fifty-Two (52) Grand Prizes will be awarded, each consisting of a Baby Gift Pack. Retail value of the prize is dependent upon the actual contents of the Baby Gift Pack but will exceed a minimum of $65.00, provincial and/or federal taxes (if applicable), excluded. Prizes will not exceed a retail value of $85.00 provincial and/or federal taxes (if applicable), excluded. Exclusions: Prize is nontransferable and no cash substitution, in part or in whole, is allowed except by Contest Sponsor who may substitute a prize of equal or greater value should the advertised prize become unavailable. Prize awarded only to an eligible winner and limit one (1) Grand Prize per person, per family. Online $1.00 Coupons: Every eligible Online entry will receive a $1.00 coupon by email. Coupons can be redeemed at participating retailers for $1.00 off the regular advertised price of any Sudocrem 60 gram, 125 gram or 250 gram purchase. Coupons will be valid for redemption from Contest Start November 1, 2013, ends November 30, 2014.

6. Selection of Grand Prize Winners: All eligible mail-in ballot entries received during the Contest Period will be combined with all eligible online entries received during the Contest Period and a random drawing to select four (4) Grand Prize winners will be made during regular business hours on each Friday following the last Saturday of each month, throughout the Contest Period, from among all eligible entries received up to and including the last Saturday of the month prior. (Example – first drawing will be held on Friday, November 8, 2013 and will include all entries received up to 11:59 PM on Thursday, November 7, 2013.) Non-winning entries for each drawing will be combined and eligible for subsequent drawings. Contest Sponsor and/or its designated agency will conduct the drawing at its offices.

7. Notification and Redemption: If you have been drawn as the selected Grand Prize winner, the Contest Sponsor and /or its designated agency will notify you via email or phone. Prior to awarding of any prize, winner must sign and return, within fourteen (14) days, the Contest's Statement of Compliance, Release and Indemnity form (“Release Form”) confirming his/her identity, compliance with these Official Rules and releasing the Contest Sponsor, and its respective affiliates, subsidiaries, directors, officers, employees, agents and advertising and promotional agencies from and against any and all liability arising from the acceptance and use of any prize. Release Form also includes a mathematical skill testing question that must be correctly answered, unaided. If the selected entrant fails to complete all requirements set-out herein the selected entrant will be deemed ineligible and will forfeit the prize. In such event, a new winner will be selected.

8. Publicity: Acceptance of a prize constitutes permission for Contest Sponsor to use the winner's name, likeness, voice and comments for advertising and promotional purposes worldwide in any media without limitation and without additional compensation unless prohibited by law. The names of the Prize Winners
may be published on www.ledahealth.com.

9. Odds of Winning: Odds of winning depend on the total number of eligible entries received during the Contest Period.

10. Restrictions: The following are prohibited and will result in automatic disqualification from the Contest: (1) using any method that artificially increases odds of winning; (2) non-compliance with these Official Rules; and (3) any other act which the Contest Sponsor determines in its sole discretion, jeopardizes the integrity or proper conduct of the Contest.



11. FOR RESIDENTS OF QUEBEC. Any litigation respecting the conduct or organization of a publicity contest may be submitted to the Régie des alcohols, des courses et des jeux for a ruling. Any litigation respecting the awarding of a prize may be submitted to the Régie only for the purpose of helping the parties reach a settlement.

12. Game Sponsor is Leda Health Innovations, Inc., 300Trowers Road, Unit 11, Woodbridge, ON L4L 6A1. Total minimum retail value of all prizes is $3,380.00.